Our scope of services
Digitization leads to a fundamental change of companies, markets and customers. Through the use of digital technologies and the use of data, companies can review existing value structures and unlock new business opportunities in order to maintain their competitive advantage. Fraunhofer ISST helps you to systematically develop new business models on the basis of data.
Developments such as the shortening of product life cycles, interchangeability of products, falling prices and pressure on margins, internationalization and changing customer needs require a redesign of value creation processes and a rethinking of companies towards customer orientation. Technological trends such as the Internet of Things, data analytics and artificial intelligence or cloud and edge computing enable new digital products and services that promise competitive advantages, increased sales and higher customer loyalty. However, many organizations face significant challenges in the successful development of digital business models, especially with regard to strategic orientation or uncertainties in handling data. Therefore, a holistic and transparent view of a business model along the entire value chain is necessary in order to work out clear value propositions for customers and to ensure the long-term success of a company.
The services offered by Fraunhofer ISST include analysis of the business model environment, idea generation for finding new digital business models, design with regard to value propositions, creating value, delivering value and capturing value as well as prototypical implementation of the developed business model.
- Business model development workshops
- Canvas toolbox for systematic business model development
- Analysis of customer challenges and development of possible solutions
- Consideration and analysis of value creation based on the data value chain
- Establishing necessary requirements for value delivery
- Analysis of the cost structure and development of suitable value recording models
Digital business models contribute to solving demanding challenges and customer problems in various industries. Whether in industrial production, in the pharmaceutical industry, in the mobility and transport sector, in the tourism industry or in the construction industry, new digital products and services offer added value for customers in all economic sectors.